Content Marketing Idea Lab
After a two-hour brainstorm with us, we will develop several ideas for stories, eBooks, blog articles and videos. This helps you come up with interesting ideas for your content calendar.
We’ve written many blog articles across the web. We have writers on staff who are formal journalists, which gives them an advantage when writing new, fresh content. We can write content this is relevant and find the story that will have the most impact on your business.
Video is the leading way to engage an audience and is becoming the go-to tool for many businesses. We believe if you have the right message and the right story to tell you can find a lot of examples. Quality video should be finished fast to keep engaging your audience.
EBOOKS & INFOGRAPHICS
Our designers and writers will create digital materials that can be downloaded by prospects, which can help you with things like an email list to gain leads.
With the right mix of video and blog articles, you’ll be able to better engage your audience on social media. Creating the right type of posts with the right content will increase visitors to your site and create brand awareness.
The Right Mix for Your Content
When customers search for the services you offer, they use “keywords.” Keywords are words you enter into Google to find a product or service. You need the right set of keywords so people can find your content.
Once people find you online with keywords, you better have something that is interesting and useful for your readers. Interesting content can be a video, a blog article, a free giveaway, or infographics that tell a story and help your customer.
Content that Converts
Content that converts means people visit your website and either download a free giveaway like an ebook, or they call or email you because they need your help. Depending on your goals, a Keyword Content Campaign can help you get noticed online.
How Do Our Content Idea Labs Work?
We can usually do our idea labs virtually. We will take you through several brainstorms to find exactly what you want to focus on. Once we get clarity, we will begin putting story ideas together during the call.
By the end of the call you will have at least 9 ideas for blogs, videos or posts.