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Framing Communication: Definition and Examples of Audience Framing

Framing Communication, Audience Framing, Communications, marketing Messages, Communication Skills, Business Communications
Key messages are critical when framing communication for your audience. Some experts call the way you communicate your message, “audience framing.” Framing is an important aspect to business communications. Even though the concept of framing theory is important, it's also jargon.   What is Communication Framing? Framing communication means how you will deliver a message ... Read more Framing Communication: Definition and Examples of Audience Framing

Key Messages for Business or Personal Growth

Graphic with four talking bubbles. One with a key and three with lines signifying messages. text on graphic states, key messages for business or personal growth.
Here's the secret, rhetorical question about key messages for business or personal growth. How can you possibly create good copy without a clear message… without knowing the most significant point about your topic… or the overarching point you want to get across to your audience? And I’m not just talking about any message… I’m talking ... Read more Key Messages for Business or Personal Growth

7 Steps to Build Key Messages for your Brand or Business

You don’t need multiple key messages, you need one point to get across to your audience. Think of your key message more like a thesis statement. Your key message is usually a general point about what you’re doing or offering to a specific audience. Then you back this up with secondary and supporting points. Here ... Read more 7 Steps to Build Key Messages for your Brand or Business